The Korean Business Research Institute recently revealed the K-Pop boy group brand reputation rankings for the month of January! These rankings are determined by collecting data on consumer participation, media coverage, interaction, and community indexes of K-Pop boy groups from December 8 until January 8.
The group that came in first has now been at #1 for 44 months in a row, and the second-place group kept their spot from last month as well with an increase in their index score of 3.51%! The group in third place rose from #5 in December with at 52.05% increase in their score.
Here are the top 50 boy group brand reputation rankings for the month of January 2022!